Monday, 9 December 2013

Blogger of the Week

Well done to this week's winner, Priya, for labelling her posts so neatly and producing a professional-looking blog.

And well done to Amandeep for keeping up to date by blogging every lesson last week!

Sunday, 1 December 2013

Audience Research Ideas

It seems to be the most difficult area to do well with in your research and planning, but here are a few tips:

Check out the Media Knowall site at http://www.mediaknowall.com/gcse/keyconceptsgcse/keycon.php?pageID=audience

Really useful article you can use to help learn for your exam, too, at:
http://www.aber.ac.uk/media/Students/pph9701.html

Remember what also counts:

  • showing rough cuts of your work to people and listening to their comments and suggestions
  • consulting people about what sorts of shots you should use
  • researching the sorts of costumes you actors should wear
  • comparing your product to those watched by similar audiences and making sure you do what those audiences seem to like watching
  • observing the audiences at concerts, etc, and noting their age, etc
  • interviewing a member of your target audience about their lifestyle, likes and dislikes, music preferences, film preferences, favourite magazines, whether they have facebook, Twitter and who they follow, maybe even type of phone they have.
  • looking at the media packs for advertisers in magazines read by your target audience - these are online and often contain useful data about your audience
  • collecting data about your audience via questionnaires

Bloggers of the week

…go this week at A2 to Abbie, who has an impressive 59 posts so far and is the most up-to-date with her blogging; and at AS to Emily, for keeping bang up to date with the tasks.
Please remember to add labels and label your blog posts appropriately. Ideal labels are: Camera Work, Editing, Mise En Scene, Audience Research, Planning, Construction, Sound, Research. These are all relevant to specific areas of your marking criteria and make it easy for a moderator to navigate your blog and see how much work you have done in each area. That means, label carefully, too, and don't add a label, say, to a nine-frame analysis to add that to audience research, when it's clearly not! This also means it's easy for you to see if you've neglected any areas in your planning, particularly audience research.